Secret Santa

Secret Santa

Secret Santa

Secret Santa

FRANPRIX - 2022

FRANPRIX - 2022

FRANPRIX - 2022

FRANPRIX - 2022

Concept
Packaging
Activation
Activation
Packaging
Concept
Activation
Packaging
Concept

For Christmas, we imagined an activation for French supermarket brand Franprix. The objective of the Secret Santa Franprix was to offer a gift section in stores featuring everyday useful products that your colleagues will actually

For Christmas, we imagined an activation for French supermarket brand Franprix. The objective of the Secret Santa Franprix was to offer a gift section in stores featuring everyday useful products that your colleagues will actually end up using,

For Christmas, we imagined an activation for French supermarket brand Franprix. The objective of the Secret Santa Franprix was to offer a gift section in stores featuring everyday useful products that your colleagues will actually end up using, rather than just waiting to throw it away. Accompanied by friendly little notes and illustrated packaging in Christmas colors, everyday objects transform into real gifts.

For Christmas, we imagined an activation for French supermarket brand Franprix. The objective of the Secret Santa Franprix was to offer a gift section in stores featuring everyday useful products that your colleagues will actually end up using, rather than just waiting to throw it away. Accompanied by friendly little notes and illustrated packaging in Christmas colors, everyday objects transform into real gifts.

For Christmas, we imagined an activation for French supermarket brand Franprix. The objective of the Secret Santa Franprix was to offer a gift section in stores featuring everyday useful products that your colleagues will actually end up

end up using, rather than just waiting to throw it away. Accompanied by friendly little notes and illustrated packaging in Christmas colors, everyday objects transform into real gifts.

rather than just waiting to throw it away. Accompanied by friendly little notes and illustrated packaging in Christmas colors, everyday objects transform into real gifts.

Crédits

Copywriter / Charles Pivot

Art Director / Fany Thourain

DC / Charles-Antoine Desousa

Studio de prod / Brave Paris

Crédits

Copywriter / Charles Pivot

Art Director / Fany Thourain

DC / Charles-Antoine Desousa

Studio de prod / Brave Paris

Crédits

Copywriter / Charles Pivot

Art Director / Fany Thourain

DC / Charles-Antoine Desousa

Studio de prod / Brave Paris

Crédits

Copywriter / Charles Pivot

Art Director / Fany Thourain

DC / Charles-Antoine Desousa

Studio de prod / Brave Paris

Crédits

Copywriter / Charles Pivot

Art Director / Fany Thourain

DC / Charles-Antoine Desousa

Studio de prod / Brave Paris

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